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Demand Forecasting Analyst

Bristol, England, United Kingdom

Demand Forecasting Analyst

  • NE02259
  • Bristol, England, United Kingdom

About us

We're a truly international company, fourth largest in our industry and operating across 120 markets. An inclusive, innovative global FMCG business supported by over 27,500 employees. As we embrace a new era of growth, we are transforming. Our ways of working and culture are driven by a challenger mindset, constantly questioning the status quo. Our agility and entrepreneurial spirit, alongside award winning development programmes, enable innovation and success while creating exciting and rewarding career choices.

As we move forward, our customers will be at the heart of what we do, evolving to needs and expectations and committing to a more meaningful contribution to harm reduction by building a successful NGP business. Integral to our long-term success is our sustainability strategy, behaving responsibly and supporting our ambitions, all underpinned by high governance.

Encouraging inclusion at local levels and supporting a developing and robust diversity agenda globally, we’re fully committed to creating and maintaining an environment that celebrates and respects difference.

The role

We have an exciting opportunity for a Demand Forecasting Analyst to join the Insights and Intelligence team,  here you will be in a position to create, maintain and present the latest market share and volume information to truly influence the direction of our business across multiple product groups. Responsibilities include driving decisions within the business based on accurate multi sourced information from internal and external influences, working across an array of functions in the UK & Irish Cluster in order to prepare accurate forecasts in a timely manner and to deliver and set our business KPI’s

Key accountabilities

  • Maintaining strong working relationships with key stakeholders at all levels including remote Manufacturing & Supply Chain teams
  • Consolidating local reports and internal data to predict future trends, estimating the likely impact on future volumes.
  • Combining available internal and external data to inform the development of the forecast.
  • Generating the baseline volume & share forecast for the overall market incorporating market trends and future consumer dynamics
  • Incorporating latest sales and customer information to align stock availability with demand.
  • Incorporating insights on other local events, competitor activities and distributor events.
  • Collating information on product introductions, product lifecycle timelines and new launches to inform the development of the Cluster forecast.
  • Identifying and communicating performance gaps against targets and suggesting areas for improvement.
  • Produce regular forecasting presentations and leading discussions with senior stakeholders to influence business decisions
  • Liaising with Finance to ensure the forecast has been communicated for financial modelling.
  • Checking the final data in the production schedule d releasing to supply planning.
  • Maintaining and monitoring sales and market data from a variety of sources to ensure the most up to date information is available to the business.
  • Liaising with relevant departments following changes / launches to ensure accurate forecasting.

Skills & experience

  • Proficient with Excel.
  • The ability to build strong relationships with key stakeholders based in other locations (such as Ireland, Germany and Poland) and to communicate well at all levels, along with the ability to influence stakeholders in other functions
  • Strong analytical skills with the ability to draw conclusions from vast amounts of data and to produce insightful summaries, and the ability to make decisions based on ambiguous or limited available data
  • Strong background in an operational or strategic demand forecasting role
  • A good understanding of the drivers of demand shifts and of the competitive landscape
  • The ability to apply insight routinely and to make recommendations on improvements
  • Highly numerate and accurate in order to produce detailed forecasts and to calculate return on investment
  • Process focused and operationally organised
  • Good presentation skills - proficient with Powerpoint, with the ability to produce and presentations to senior leaders.
  • The ability to work unsupervised and to tight deadlines

What we offer

Imperial Brands offers a competitive package of salary, bonus scheme, pension and 25 days holiday (with an additional 4 days on top to cover the Christmas period and bank holidays).

Next steps

Interested applicants should apply with their CV highlighting their suitability for the role. 

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1901

The year Imperial was founded through the
coming together of 13 UK family-run
businesses

33,000

Imperial employees worldwide

160

Number of markets worldwide in which our products are sold